Why the name CRU9? A playful twist on the French wine term ‘cru’, sometimes translated as “growth”, and Faythe – the 9th and youngest child – her evolution. Craft California wines on mission. Faythe’s love of wine drew her to the California vineyards. The 9th child’s passion for serving people, being an advocate for their success, laid the foundation for the CRU9 brand. CRU9 sponsors and gives to Ruby’s Place – California, House of Hope and Dorothy’s House – Iowa and Alternatives Pregnancy Centers.